ANAROCK Property Consultants

ANAROCK CREATIVE AGENCY (ACA) is an innovative brand communication partner for Real Estate Developers, offering comprehensive and in-depth expertise in Marketing, Communication and Media Planning. We conceptualize, execute and showcase your brand through traditional, new and emerging media. Our capabilities span across marketing strategy, communication, media planning to execution. With consumer intelligence at the heart of everything we do, we help brands win and retain their customers across all elements of the marketing mix.

Competitive Edge

120+ years

of collective experience in Real Estate Marketing

300+

real estate projects marketed across Affordable, Mid and Luxury Segments 

Project marketing

Manage project marketing across different stages of the Project lifecycle

20-25% 

increase in sales through end-to-end campaign management.

What we do

With an exceptional team for Real Estate Marketing and Communication, we are a repository of knowledge and experience. At ACA, we follow a methodical approach to achieve the desired results through our 4-Step Method:

•    Analysing Project – Inventory & USPs including location advantages
•     Identifying the Problem Statement
•    Ideating the Communication Strategy 
•    Design Development, Deployment and Monitoring

Core functions

 
STRATEGIC PLANNING
  • Market Intelligence
  • Consumer & Media Research
  • Brand Story
  • Campaign Phasing
  • Budget Allocation
COMMUNICATION DEVELOPMENT
  • Communication Thought
  • Creative Concept
  • Mood Boards
DESIGNING
  • Campaign development
  • Collateral development
  • Space Designs
  • Site Office Experience
EXECUTION
  • Above-The-Line & Below-The-Line Activation
  • Media Planning
  • Channel Partner Meets
CONSUMER RESEARCH
  • Pen Portrait Analysis
  • Net Promoter Score
  • Brand Equity Research

Meet the Leaders

Abhishek Mazumder

Abhishek Mazumder

Senior Vice President & Head - ACA abhishek.mazumder@anarock.com

Connect with Us

RAHUL PHONDGE

RAHUL PHONDGE

Chief Business Officer I Residential

Gallery

Real estate launches fizzle out says Anuj Puri, ANAROCK ChairmanPlay Icon
Real estate launches fizzle out says Anuj Puri, ANAROCK Chairman